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THE BRANDS · 02 OF 04

KreAteme+

Keratin care in generous formats.

Four products built around keratin: a nourishing shampoo and conditioner in large 700 ml-plus bottles, a moisturising hair mist and a hair serum.

WHO IT SUITS

Best for — and when to choose something else.

Best for

Hair that feels rough or hard to manage — start with the Keratin Shampoo and Conditioner.

Long or thick hair — the 700 ml-plus bottles last.

A light, everyday refresh — the Moisturizing Hair Mist, on damp or dry hair.

Finishing the ends — a little Hair Serum before drying.

Choose something else if

You want argan oil through every step — that's Cab's.

Your scalp is oily or flaky — choose Aurané Olives Oil Control or Anti-Dandruff.

You want volume, texture or hold — that's Hairplexx.

FEATURED PRODUCTS

THE RANGE

Four products, one routine.

Generous sizes: 700 ml and up for the shampoo and conditioner.

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✦ THE KREATEME+ ROUTINE

Cleanse, condition, refresh, finish.

01

Cleanse

Keratin Nourishing Shampoo. Massage into the scalp and rinse.

02

Condition

Keratin Nourishing Conditioner on mid-lengths and ends, every wash.

03

Refresh

Moisturizing Hair Mist on damp or dry hair, whenever it needs it.

04

Finish

A little Hair Serum on the ends before drying.

The complete routine — shampoo, conditioner, mist and serum — is AED 270 as a set.

ALSO IN THE HOUSE

Explore the other brands.

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Cab's

Argan oil through the whole routine.

Aurané

Scalp care, keratin and restorative treatments.

Hairplexx

Styling, texture and volume.

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